Blogging Best Practices for Interior Designers

Interior Design Blogs offer interior designers a ton of opportunity to connect with potential clients. And it’s no secret that numerous designers have great interior design blogs that are growing in popularity. This week’s post will review a few of the interior design blogs that are excellent examples of blogging best practices for interior designers. Material Girls Photo

Design Sponge – This is an awesome interior design blog that is updated 6-8 times per day with fresh and interesting design content. With blog posts ranging from Before/After projects to Spaces & Places, to DIY projects and more, there is plenty of content within this blog to keep readers engaged. One neat way Design Sponge makes their content super user (and SEO) friendly is with the “I Want To” icon, which has links to popular content categories, such as “Look at Homes,” “Start a Make Over” and “Get Crafty”. Posting fresh, interesting content on a regular basis is a blogging best practice that Design Sponge definitely is getting right.

Decor8Blog – This bright and colorful interior design blog is full of amazing images and eye catching graphics. The blog appeals to the very visual nature of interior design, with large, bright photographs of interior design ideas/inspiration, the interiors of amazing homes, and DIY craft ideas. This blog is a great example of the blogging best practice of incorporating graphics within each post. The graphics on the blog really make each post come alive and help to set the overall tone for the blog.

Material Girls – This is a really fun blog that’s written by multiple interior designers across 5 major cities in the United States. Something really cool about this blog is the high level of encouragement the writers give users to interact with them via social media. At the top of the homepage are links to connect on Facebook and Twitter, and on the left sidebar is another invitation to connect on Facebook, along with an icon with a link to follow the blog on Pinterest. Additionally, each post has numerous social media and social bookmarking icons clearly labeled for easy sharing. Incorporating social media and encouraging reader engagement is a blogging best practice Material Girls is doing extremely well.

A few words about blogging and Twitter~

One great way to quickly get the word out about your interior design blog and connect with potential clients is by using Twitter to engage with your audience. Here are a couple of interior designers who exemplify best Twitter practices for interior designers.

Debbie Travis – Debbie Travis is a great example of how an interior designer can use Twitter to establish themselves as an authority on design, and build a loyal following. She posts often (at least 3x per day) and she interacts with her followers in a timely fashion. She has well over the recommended 200 followers (she actually has over 10K!), and her personal picture is incorporated into her account.

Yanko Design – This interior design Twitter handle is an excellent example of how a designer can build a following by sending out helpful Tweets to their audience. Easy DIY projects, design ideas, and product recommendations make this interior design Twitter feed a prime example of how followers will come if one is posting truly useful content.

What are some of your favorite design blogs and/or Twitter handles? Comment & Share!

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8 thoughts on “Blogging Best Practices for Interior Designers

  1. Thanks for sharing your finds! For me, I like some visuals to supplement my reading blogs. The decor8blog is a cool concept that showcases various modenr DIY, decorating, and recipes. If you are a person who like to merge the modern with various other styles I think decor8blog gets it right. I also like how they share various other content from other sources. It shows a willingness to share content.

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